About the Research

«theRunet 2019» is the short version of the latest «The Russian Internet Economy» research conducted annually since 2011 by RAEC.

The main task of the research is to assess the current state and identify trends in the development of Russian Internet markets.

In 2017 the Analytical Department of the Association has developed its own approach to the description / measurement of the volume of the Ecosystem of the Digital Economy:

We define the Ecosystem of Russia's Digital Economy as the set of those segments of the market where value added is created using digital technologies.

We propose to consider the Ecosystem through decomposition into 7 HUBS (State and Society, Marketing and advertising, Finance and trade, Infrastructure and communication, Media and entertainment, Cybersecurity, Education and human resources)

Each of the Hubs can be explored in 10 SEGMENTS (Development and design, Analytics and data, AI and Big Data, Hardware, Business Models, Internet of Things, Mobile, Platforms, Regulation, Startups and investments).

Participants in the Ecosystem can be considered in terms of 3 LEVELS (basic, advanced, expert) of involvement in the Digital Economy.

Research Summary

This year The Runet — the Russian segment of the Internet celebrates its 25th anniversary: on April 7, 1994, the first domain in the.RU domain zone was registered.

Only a quarter of a century ago the Internet in Russia was a small number of scattered sites and services. Today the Runet is a full-fledged ecosystem with its platforms, services, key players and audience that makes up more than 90 million people or 76 % of the country’s population.

Today we can speak about the emergence of a unique Russian Internet economy, the rise of national IT leaders, and a noticeable position in the international markets. We have a powerful industry and an excellent basis for creating a digital economy.

Архив

2018, 2017, 2012